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100 Thieves Reveal Newest Content House

100 Thieves Content House

Gaming and lifestyle brand 100 Thieves have released the long-requested video of their newest content house.

Owner and former professional esports player Matthew “Nadeshot” Haag’s brand is one that differs from the other esports organizations in a multitude of ways. While not only providing higher-end apparel, the brand also has a reputation for holding many podcasts, parties and has connections to many more “common-world” consumers, such as customers like Devin Booker.

Courtesy of 100 Thieves

Unlike their first Los Angeles content house, this location is not primarily occupied by all of the main content creators. Along with Haag, this list includes Jack “Courage” Dunlop, Rae “Valkyrae” Hofstetter and BrookeAB. The house certainly is prestigious and isn’t empty after hours, but not all the personalities call the house their home. Nadeshot and Valkyrae both live off-site, the latter rooming with Celine “starsmitten”, another Twitch personality.

Their introductory video showcases some of the more in-depth qualities of their new location.

As for content, the team is already hard at work. The four of them have already released their first video, which can be found here.


Featured image courtesy of 100 Thieves.

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