As the gaming industry grows, it is reaching new heights and it is becoming a massively popular sport. The number of companies specializing in game development is also increasing every year.
The rapid growth of the gaming industry is also reflected in esports, which is another fast-growing industry. In the past, kids would compete in malls, but now these games are spectacular events and professionals make a lot of money.
Even online casinos, like the one on this website, are joining in on the hype and getting into eSports, so let’s find out why.
Esports and casinos: A Marriage Made in Heaven
Aside from eSports betting, the casino and gambling world is slowly influencing other aspects of the esports industry as well. There are several casino platforms out there that push the boundaries with their offerings and get closer to eSports gaming.
It’s very likely that some gamers that compete in eSports will see the value in online casino gambling in one way or another. Aside from their immersive nature and the fact that they offer newer games every day, these casino sites are full of propaganda and influence.
As a matter of fact, many slot machine games have already been inspired by video games, such as Call of Duty and Tomb Raider, two of the most popular video game franchises ever. After all, these two hobbies carry a lot of the same traits and characteristics, so this is just a very strategic marketing ploy designed to entice gamers to the world of online gambling.
Combining the Titans of Industry
The world’s gambling capital, Las Vegas is home to some of the most lavish and luxurious resorts and casinos. Naturally, people think of gambling when they think of Las Vegas.
There is also the establishment of the HyperX Arena at the Luxor Hotel in Las Vegas, which is one of the most notable recent developments on the topic of merging esports and casino gaming.
One of the leading names in the video game industry is HyperX. In partnership with the Luxor Hotel, the company built a multi-level gaming arena with an area of 30000 square feet.
A 50-foot LED video wall and a competition stage are among the features of the arena. In addition, the arena has three VIP rooms, a bar, restaurants, and a bunch of other luxurious features.
Special Areas in Casinos
A land-based casino is known for its dedicated rooms for specific games, such as a poker room, a slot machine room, and so on, for example. Las Vegas casinos are becoming increasingly interested in eSports rooms, and some institutions are already developing esports areas.
The business move might not be the best one, but it seems logical to try. If esports events are popular, you can get a lot of new visitors who want to see them. Therefore, there is a good chance some of these visitors will also visit a casino.
Why Casinos Are Joining the eSports Gaming Industry?
Well it all comes down to money, right? The exaptational growth of the gaming industry suggests that eSports will be a top competitor in the future surpassing most other sports that are popular nowadays.
This opens many new opportunities for the gambling industry and a secure ticket for the future.
Promotions That are Available
While eSports are a growing market, they are still not on the same level as popular sports like football, soccer or basketball. However, with more funds and sponsors they can continue to grow.
All things considered, it’s an extremely fun phenomenon and this is an opportunity for operators to promote their games as well.
Sports teams are often sponsored by casinos and betting operators, and these sponsorships can help clubs advance. It’s likely that eSports will experience the same fate.
Since certain regions have strict gambling laws, these rapid changes aren’t just around the corner. It is therefore possible for some teams to begin receiving sponsorship offers, but not all of them.
Organizing casino competitions in their own area will give them a better chance of promoting their content and this practice will continue in the future.
This is a paid guest post.