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NA LCS team identities following off-season roster upheavals

Four new organizations enter the NA LCS in 2018

This year’s off-season has been extremely disruptive to the identity of each NA LCS team. Iconic, long-term and founding members of several rosters have switched to another team for 2018. Aphromoo is no longer playing for Counter Logic Gaming. Echo Fox is without Froggen. Hai has moved on from FlyQuest. TSM does not have Svenskeren.

Four brand new organizations are entering the LCS, while four previous organizations are no more. Immortals, Team Envy, Phoenix1 and Dignitas are out. Optic Gaming, Golden Guardians, 100 Thieves and Clutch Gaming are in. All of the narratives surrounding the dissolved teams no longer matter. Immortals’ fumbles domestically, and then their tragic World Championship; Dignitas’ return to the LCS and Summer Split run in the playoffs; Phoenix1’s roller-coaster ups and downs from Rift Rivals, MikeYeung and roster shuffles. All down the drain.

The incoming teams will create new narratives for fans to enjoy. Endemic organizations made big roster moves in the off-season, which will bring their own storylines. The other teams in the middle, like Echo Fox and FlyQuest, will continue to mold into their own identities. 2018 is a watershed year for creating new drama, rivalries and narratives within the NA LCS.

100 Thieves: Old Guard, Modern Marketing

Aphromoo joined 100 Thieves for 2018
Image from LoL Esports Flickr

The roster and coach announced for 100 Thieves consists of Ssumday, Meteos, Ryu, Aphromoo and Pr0lly. Each of these members could easily help anchor a team with their veteran experience and knowledge. However, they find themselves together on a roster that could very well have the most combined professional League of Legends experience on any announced NA LCS team in 2018. The coaching role, every lane, and the jungle position is covered by an established personality.

The organization itself is rather novel, though. Matthew Haag, aka “Nadeshot,” is well-known in the Call of Duty world as a retired player and team owner. He is partnered with the NBA’s Cleveland Cavaliers to build a brand and a League of Legends roster under the 100 Thieves moniker. With a standout logo and a merch store full of casual-wear, 100 Thieves will most likely bring a different marketing flavor to the LCS.

100 Thieves should bring a mixture of results on and off the Rift. Meteos, Pr0lly and Aphromoo are some of the most recognized personalities in North America, while Ssumday and Ryu rally their own sets of fans. Nadeshot and the Cavaliers may contribute new styles and promotions than League of Legends is used to. Combine the charisma of the players and staff with the creativity and flashiness of the brand, and 100 Thieves could pull a nice set of followers. Not to mention, if the team actually has synergy, then there is no doubt they can be contenders regardless of which AD carry they sign.

Cloud9: question marks

Svenskeren joins Cloud9 for 2018
Image from LoL Esports Flickr

Fans are filled with confusion and concern towards Cloud9’s off-season. With Impact and Contractz leaving, Cloud9 brought on Svenskeren and Licorice to join Jensen, Sneaky and Smoothie on the starting roster. Factions of the fan-base believe these members to be side-grades at least, downgrades at worst. Licorice has not been tested above the Challenger Series, while Svenskeren was not viewed as a key factor for TSM in 2017. While Impact and Ray had their low moments this year on Cloud9, there is no question that Impact’s high points were on another level.

Cloud9 still remains as one of the goofier, nonchalant organizations. Sneaky will still be the central personality, as the longest tenured member of the organization. Jensen, Smoothie, Svenskeren and even Coach Reapered and team owner Jack have had their fair share of memes and fun. Licorice will probably fall right in line with this theme.

However, the lightheartedness of the players only works if they are winning. Jokes and humor fall flat if the roster has issues clicking, or if results do not show. Despite standing out as an amusing team, Cloud9 actually has a strong League of Legends legacy. They have won two NA LCS championships, and finished runner-up four times. In 2018 Cloud9 will look to continue building on this success, while still playing the jester role off stage.

Counter Logic Gaming: the Nice Guys

Biofrost joins CLG for 2018
Image from LoL Esports Flickr

CLG took their first step away from their “Team Friendship” theme when they traded Xmithie for Dardoch in the 2017 mid-season. They took a step further this off-season by bringing on Reignover to start over OmarGod. Add Aphromoo’s departure, and CLG’s identity is reeling.

But look at the starting roster: Darshan, Reignover, Huhi, Stixxay, Biofrost. These are the nice guys of the NA LCS. This squad has charisma. None of these members have any baggage following them from a previous team, or lacks personality. When Stixxay is the most arrogant player on the roster, it is probably a healthy work environment.

CLG should have some concerns, though. Who will be the leader and shotcaller to fill the void left by Aphromoo? Is there enough fire in the team? And is the talent strong enough to pass the test of 2018? Stixxay has never played in the LCS without Aphromoo. Biofrost only played one split without Doublelift, and it was not nearly as impactful. Reignover has not shown a level of play akin to his days with Huni on Fnatic and Immortals. 2018 will be a huge test for these players’ improvement together.

Clutch Gaming: upgraded envy

Febiven joins Clutch Gaming for 2018
Image from LoL Esports Flickr

Lira, Apollo and Hakuho made up three fifths of Team Envy in 2017, and they will make up three fifths of Clutch Gaming in 2018. Instead of Nisqy and Seraph, though, Clutch opted for Febiven and Solo. Unlike Cloud9’s, these acquisitions should definitely be upgrades. Nisqy brought a level of consistency to the mid lane, which Envy did not have prior to starting him. Seraph was a starter for the team over a longer period of time, but played much less consistently. Febiven earned first team All-Pro in the 2017 European LCS Summer Split, and Solo was a top performer in the North American Challenger Series.

Envy’s jungler and bottom lane were huge contributors to the team’s Summer Split success. They were able to secure a playoff spot, and took CLG to five games in the quarterfinals. With stronger top and mid laners, Clutch Gaming may be able to reach the next level and push even farther. They also brought on David Lim, who led Team Liquid Academy during their promotion into the LCS and Team Liquid during the 2017 Spring Split.

Beyond a possibly underrated roster, the Houston Rockets’ Clutch Gaming identity within the LCS remains unclear. Sebastian Park, their Head of Esports, seems confident in the team’s potential, and the organization has teased analytical tools for optimizing talent scouting, including a “pathfinding engine.” If these types of developments pan out, then Clutch Gaming could become the Moneyball team in the NA LCS.

Echo Fox: The Aggressors

Dardoch and Fenix join Echo Fox for 2018
Image from LoL Esports Flickr

List the most aggressive players in the NA LCS over the past two years, and several of Echo Fox’s reported members are likely to pop up. Huni, Dardoch and Fenix are well-known hawkish competitors. Altec and Adrian began building a similar reputation in the 2017 Summer Split, as well. Echo Fox has combined these aggressors into one squad to completely revamp into 2018.

Drama and tension are the other side of this aggression coin. Dardoch and Fenix had their fair share of issues while on Team Liquid in 2016, as showcased in Breaking PointAdrian had his own problems on Phoenix1 in the 2017 Spring Split. These types of off-stage obstacles could bubble up once again without the proper infrastructure.

FOX’s new look is also a departure from the previous Froggen-centric 10-man roster and the Stream Dream Team (Delta Fox). Echo Fox could never develop any synergy on their LCS roster during Summer Split, due to constantly rotating starters. Froggen’s status is still unknown (although Jacob Wolf reported that FOX plans to drop him), but even if he stays, he will no longer be the only voice on the team. This new Echo Fox will have the highest performance variance, as most of the members rely on emotional momentum to succeed. If this roster is able to mesh and remain problem-free, then Echo Fox could reap huge rewards from this huge risk.

FlyQuest: A chemistry experiment

Flame joins FlyQuest for 2018
Image from LoL Esports Flickr

One of the few fully announced rosters, FlyQuest is completely revamped for 2018. Following the trend of keystone figures switching teams, Hai is no longer FlyQuest’s mid laner. Balls, Moon and Lemonnation are gone, as well. Instead, FlyQuest acquired Flame, Anda, Fly and Stunt as starters. They also signed Keane and Shrimp, as well as Ngo, Erry and Jayj from the University of Toronto’s collegiate team. Wildturtle is the only remaining member from the 2017 roster.

Other than Flame, these players feel middle of the pack individually. Anda and Fly are untested in the LCS, but have played in the NA Challenger Series with varying success. Wildturtle can spike fairly high, but generally relies on his teammates to play around his style. Stunt was the on-and-off starter during his time on Phoenix1.

Unlocking these players’ ceilings will be FlyQuest’s greatest challenge in 2018. With the proper synergy, FlyQuest could certainly rise higher than their 2017 Summer Split. Communication problems are more likely, though. Wildturtle has veteran experience, but he may not be a loud voice to build a team around. The rookies, Anda and Stunt, will rely on Wildturtle to be a leader and gel together with the Korean imports, Flame and Fly. Keane and Shrimp are smart pick-ups, since they worked fairly well with Ssumday on Dignitas, and could bring that experience into FlyQuest.

Golden Guardians: Hai and Company

Hai joins Golden Guardians for 2018
Image from LoL Esports Flickr

Hai kick-starts a new organization in 2018, Golden Guardians, and he is basically their only hope. The Golden State Warriors-owned organization has reportedly acquired Lourlo, Contractz, Deftly and Matt. This roster would be the only one in the NA LCS without any imported players. Golden Guardians also seem to have the least combined LCS experience. These two factors will leave many fans wondering what reasoning was used to construct this team.

Golden Guardians will live or die by Hai in 2018. He is surrounded by relatively young players who have never played for more than one previous organization. LCS fans were impressed with Moon’s performance on FlyQuest with Hai as a shotcaller, but that success was short-lived. If Hai is able to unlock Lourlo, Contractz, Deftly and Matt the same way, then Golden Guardians could surprise.

ESPN also reported Locodoco as the Golden Guardians’ head coach, which could be helpful. He has experience coaching younger players on Team Liquid and Gold Coin United, including Lourlo and Matt. It would be surprising if Golden Guardians kept these same five members as their starters throughout 2018. Without the pressure of relegation, this organization could be taking the opportunity to develop younger native talents with Hai’s proven leadership.

Optic Gaming: The HodgePodge

PowerOfEvil joins Optic Gaming for 2018
Image from LoL Esports Flickr

A true concoction, Optic Gaming enters the NA LCS pulling together a wide variety of talents. The “Green Wall” is an expansive organization spanning Counter-Strike: Global Offensive, Call of Duty, Overwatch and other esports. They have announced their acquisition of Romain Bigeard, ex-manager of Unicorns of Love, and Zaboutine, former caster, as manager and coach. ESPN has reported the starting roster as Zig, Akaadian, PowerOfEvil, Arrow and LemonNation.

If all of this is true, then Optic is combining rising stars in top and jungle with an experimental European mid laner, an up-and-down Korean AD carry and an analytical, veteran support. The roster will be led by an eccentric manager-mascot and a French caster-turned-coach, and they will have the full support of an esports powerhouse brand. There are some strong pieces to this puzzle, but they are not necessarily a clean fit.

The Optic LCS team seems like it may sit somewhere between 100 Thieves and FlyQuest. Optic is definitely a well-known esports organization, and they should draw a fan-base. The first-person shooter edge and player recognition of 100 Thieves combines with the questionable roster synergy of FlyQuest. Romain is a promotional personality with a knack for creating content and winning hearts, so expect Optic to use him to full effect. There is certainly plenty of talent on this roster, but it may take a while for them to actually produce favorable results.

Team Liquid: Vengeful Spirits

Doublelift joins Team Liquid for 2018
Image from LoL Esports Flickr

The hoarders of the off-season, Team Liquid emerges with a complete roster overhaul. After acquiring contracts for several different players, Liquid has most likely settled on Impact, Xmithie, Pobelter, Doublelift and Olleh. This five-man group feels much stronger and intuitive than Liquid’s team from 2017 Summer Split. Xmithie, Pobelter and Olleh are proven talents who made up three fifths of Immortals’ World Championship-qualifying roster. Impact had a mostly off year, but still solid during the high points. Doublelift comes to Liquid after being replaced by TSM.

Revenge is the overarching theme for Team Liquid going into 2018. Owner Steve Arhancet wants revenge for his last two years of roster troubles. The ex-Immortals players want revenge for losing to TSM in the Summer Split finals, then being denied from the franchised LCS. Most importantly, Doublelift wants revenge for getting nudged out of TSM.

With Cain remaining as head coach, Team Liquid should trend towards the top of the league. If this roster is unable to perform, then it will be a complete disgrace. All of these players have been victorious in the past. Each of these players have attended the World Championship, many of them as teammates. 2018 serves as a fresh start for Team Liquid and Steve, and they need to use their past frustrations as fuel. Dardoch is not an excuse. Piglet is not an excuse. Goldenglue is not an excuse. It is time for Liquid to put up or shut up.

TSM: the final boss

Zven and mithy join TSM for 2018
Image from LoL Esports Flickr

Citing international shortcomings and issues with shotcalling and communication, TSM’s owner, Reginald, decided to replace Svenskeren, Doublelift and Biofrost with MikeYeung, Zven and Mithy. He also picked up Coach Ssong from Immortals’ dissolved team. The six-time NA LCS champions continue to adapt and reinvigorate their roster, and TSM will remain as the final boss in 2018. Every individual player on this team should be top three in their role at the beginning of the season.

MikeYeung is the only player worth questioning. He showcased an explosive Rift Rivals in 2017, but Phoenix1 fell off as a team afterwards. Fans will find out how meta-dependent MikeYeung is in 2018.

Hauntzer was the standout player at Worlds, and he had an all-around stellar 2017. Bjergsen continues to be an anchor in the mid lane, ever-present, ever-consistent. Zven and Mithy’s reputation precedes them, as they have been a package deal since their time on Origen starting in 2014.

TSM’s performance floor is higher than several LCS teams’ ceilings, because the consistency and experience on this team should be solid. Ssong obviously factored into Immortals’ Summer Split success. If he can produce even a portion of that improvement with TSM, then they have a fruitful road ahead. With so much volatility in the off-season, TSM is one of the only teams to maintain the same identity as the villain of the league. They are the team that assumes North American dominance, and shoots for greatness abroad. Franchising has opened doors for some others to compete financially and strategically, but will they actually have what it takes to dethrone the kings?

credits

Featured Image: Akshon Esports Twitter

Other Images: LoL Esports’ Flickr

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