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College Basketball

Most Valuable College Basketball Programs in 2021

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10. Michigan State

  • Total Basketball Revenue: $24,477,188
  • Men’s Basketball Revenue: $23,808,250
  • Women’s Basketball Revenue: $668,938
Michigan State Basketball Gabe Brown (msuspartans.com)

9. Purdue

  • Total Basketball Revenue: $24,861,045
  • Men’s Basketball Revenue: $18,017,191
  • Women’s Basketball Revenue: $6,843,854

 

8. Ohio State

  • Total Basketball Revenue: $25,747,924
  • Men’s Basketball Revenue: $24,953,122
  • Women’s Basketball Revenue: $794,802

 

7. Marquette

  • Total Basketball Revenue: $26,428,721
  • Men’s Basketball Revenue: $21,856,683
  • Women’s Basketball Revenue: $4,572,038
Marquette Basketball (Photo by Mitchell Layton/Getty Images)

6. Indiana

  • Total Basketball Revenue: $27,316,404
  • Men’s Basketball Revenue: $27,008,415
  • Women’s Basketball Revenue: $307,989

 

5. North Carolina

  • Total Basketball Revenue: $27,894,970
  • Men’s Basketball Revenue: $27,076,307
  • Women’s Basketball Revenue: $818,663

 

4. Syracuse

  • Total Basketball Revenue: $36,956,351
  • Men’s Basketball Revenue: $34,567,071
  • Women’s Basketball Revenue: $2,389,280
Syracuse Basketball Buddy Boeheim (Ryan M Kelly/Getty Images)

3. Kentucky

  • Total Basketball Revenue: $39,298,874
  • Men’s Basketball Revenue: $38,829,651
  • Women’s Basketball Revenue: $469,223

2. Duke

  • Total Basketball Revenue: $39,311,445
  • Men’s Basketball Revenue: $35,489,891
  • Women’s Basketball Revenue: $3,821,554

1. Louisville

  • Total Basketball Revenue: $48,559,421
  • Men’s Basketball Revenue: $42,759,248
  • Women’s Basketball Revenue: $5,800,173
Louisville Basketball Jae’Lyn Withers (gocards.com)

 

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